05 November 2014


To focus and to have a clear goal.

Is something that we're lacking.

Look at the Japanese, at how they manage to run a family business of generations to live from. How they persist in how imperfect their works are still. And how they are never tired of improving themselves. Never get jealous of what others are doing, never swayed by the trend or the coolness.

I think we are too greedy, wanting to be everything in the world.

The truth is we can't.

Be that tofu maker in a rural city, a confectioner from the corner of the street that people are looking for, a woodworker of a thousand chair and that guy doing kintsugi. Choose of a part in the world that you want to play role of, because only from there, you can possess the firmness, the guts and the clarity in answering your call.

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